Then, use our Keyword Magic Tool to connect topics to keywords. If you need help with ideas for topics, use our Topic Research tool. A topic cluster is a group of pages that cover more detailed subtopics of one main subject and are linked together. And finding unlinked brand mentions (and asking for a link) is one of the BHS Links best methods of SEO aimed at getting more backlinks. The Backlink Audit tool will show you how to do all of that—step by step.
Optimize Images for SEO
Enter your domain, and the tool begins collecting and analyzing data from your competitors and important keywords. The key in this step is to pick topics that have the potential to unlock more supporting subtopics. If you pick a narrow topic, you won’t have enough keywords to choose from. If the topic is too broad, you will have to filter through many unrelated terms.
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In addition to search visibility, SEO drives quality traffic, improves user experience, and helps you stand out in search results. After indexing, search engines rank pages based on relevance, quality, and user experience. Pages that best match a search query appear higher in results, driving more clicks. Sorting your Shopify blog posts by date can be a game-changer for managing your content effectively. By addressing these technical aspects, you’ll create a solid foundation for your SEO efforts, making it easier for search engines to understand and rank your content.
With the rise in popularity of smartphones and mobile search, it only makes sense that Google has been moving to a mobile-first index model. To improve efficiency, map out your entire on-page optimization project. Then, develop a repeatable process to systematically attack one page at a time. If you need some help, you can download our on-page SEO and copywriting checklist. Internal roadblocks and development bandwidth can derail essential technical updates. As a result, SEO teams may fall back on link building without laying the proper foundation.
Build an SEO report or dashboard
- Uncovering high-volume question keywords helps you build a list of keywords likely to drive significant traffic to your site.
- Consider connecting with the SEO experts at the tools you’ve demoed, even if you didn’t buy their products.
- Focus on building your brand authority and providing value that AI chatbots can’t replicate.
- Following these principles will give you confidence that your content meets Google’s quality and relevancy standards.
- By creating a content calendar, you can map out the topics, formats, and timelines for your content production.
We refer to them as ranking factors, and they are the focus of an SEO strategy. Both are responsible for delivering the main SEO objectives – relevant traffic and domain authority. With all of these factors taken into account, SEO primarily drives two things — rankings and visibility. But don’t rush to change your plans if you don’t see results in a day!
Your website will adapt to fit their device as best as possible. If someone searches a short-tail keyword like “plumber,” they could be searching for a number of things — a list of the best plumbers near them, plumbing services, or even plumbing jobs. The other is the local pack or Google Maps — this SERP feature takes up nearly the entire browser menu on mobile search.
With dedicated web hosting, your website is hosted on a dedicated server that isn’t shared with other websites. If you update the page, the date you initially included in the URL will no longer be relevant. Because the featured snippet is the first thing a user sees on the search results page, this type of result tends to get a lot of clicks.
Your content should help them do this, probably by reviewing and listing several options. For context, some SEO specialists experiment with black hat SEO for their own test websites. Through testing, these SEOs can demonstrate proof of concept and learn how to safeguard their client’s websites based on their experimentations.