The good news is that there are several free and paid search engine optimization (SEO) tools for monitoring and auditing your site, like HubSpot’s SEO Marketing Software. Not only can these tools help you improve your ranking, they can help you reduce or eliminate the impacts of Google updates that may sweep through your industry. Depending on your needs and goals, these tools can be helpful for a variety of situations.

Free SEO Tools FAQs

They also offer useful free SEO tools to help you find new keywords or fine-tune the ones you already target. If you like basing your SEO strategy on keyword intent, WordStream’s free resources are worth considering. It’s ranked as the #1 platform for AI SEO and is built to write and optimize for search engines with unparalleled ease. Merkle provides access to a variety of other free SEO tools through technicalseo.com.

Jasper isn’t a direct Surfer SEO alternative but rather a complementary tool. While Surfer SEO focuses narrowly on optimization, Jasper excels at versatile content creation and team collaboration. The fact that Jasper offers a Surfer SEO add-on speaks volumes – these tools work better together than as replacements for each other. ChatGPT is perfect for solopreneurs, bloggers, and small teams who need quality content without the premium price tag.

Enter the URL of any web page to run the Check Server Page tool below. We invite you to use these free search engine optimization tools as often as you like, so bookmark this page. Yext has a ton of powerful features for local businesses that want to generate more customers from local and voice searches.

This tool lets you know the probability of whether or not your website can rank for that keyword, and helps you find alternatives if the likelihood isn’t good. Find subreddits relevant to your business and extract some of the major keywords and themes talked about in that forum using the tool Keyworddit. This is a completely free tool that will allow you to export a comprehensive list of keywords into a CSV file.

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For growing businesses or agencies, tools allow you to manage dozens of websites or campaigns without getting lost in manual work. Many tools also help you prove ROI with reports and benchmarks, which is key when working with stakeholders or clients. Ubersuggest is the best SEO tool for small businesses because it offers a broad set of features in a simple, accessible interface – at a price point that works for limited budgets.

• This helps them improve the quality of their website(s), ultimately boosting their search engine rankings.
• Keyword Hero also provides a 14-day free trial of any of its  plans.
• It checks backlinks in bulk, and Majestic even offers a “topical trust flow” to display your proximity to industry authorities.
• And think ahead—will this solution still work when you have twice as many clients?
• Like how ranking improvements might correlate with new backlinks.
• SEO Spider was originally created in 2010 by the euphemistically named “Screaming Frog”.

Online Marketing Made Easy

Just type in your keywords, and AI Content Helper will identify the different search intent options. You can then get recommendations on how to optimize for a particular search intent. Resourceful and meticulous, it serves as a crawler to audit your SEO strategy and produce advice from a bot’s perspective. Rapid feedback on your pages is one of the most attractive qualities of this free SEO tool. This SEO tool provides a treasure trove of information that can help your SEO campaign in countless ways.

SEMRush and Ahrefs are the two best SEO BHS Links tools on the market today. If you’re running a WordPress site, I strongly recommend installing the Yoast SEO plugin. For use-case-specific SEO needs, you can use Screaming Frog for crawling and audits, and Pitchbox for link-building outreach. Don’t bother trying to pay for any of the paid analytics tool. Google Analytics gives you more than you’ll ever need and it’s completely free.

It’s completely free and you’ll get access to your data once Google Search Console verifies your Google Analytics account. Other than the authentication to prove that you own the site, there’s nothing else you need to set up for Google Search Console. These days, I always use an outreach tool when link building. I used to hate outreach with every fiber of my soul, now I don’t mind it.

One of the original free SEO tools, Xenu is a crawler that provides basic site audits, looks for broken links, and the other usual suspects. Keyword Hero also provides a 14-day free trial of any of its  plans. Explore the best free tools to optimize your website for search engines.